michigan beer

News Releases

New Holland Announces Return of Mad Hatter

New Holland Brewing Co. today announced the return of one of the brewery’s most storied brands, Mad Hatter Midwest IPA. Mad Hatter was one of the very first beers ever produced by New Holland and gained a significant following as the brewery’s first true flagship offering, preceding Dragon’s Milk Bourbon Barrel-Aged Stout. Mad Hatter was retired in 2019, and fans of the beer have been vocal in their desire for it to return.

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News Releases

Sundays Are Meant for Outdoor Trekking on Traverse City’s Old Mission Peninsula

Winter made its grand entrance in a big (and early) way this year, putting some in the mood to get out and enjoy the beautiful snow-covered wonderland of northern Michigan. Those who wish to quietly trek through the countryside, soaking up the natural beauty of the season, are sure to enjoy the return of the Snowshoe, Wine & Brew treks every Sunday, December 29 through March 8, on the Old Mission Peninsula in Traverse City.

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News Releases

Batch Brewing Company Partners with M4 CIC Distributing for Expansion Throughout Michigan

Batch Brewing Company has chosen to expand their beer distribution across Michigan with M4 CIC Distributing. After 2+ years in business, the demand for Batch Brewing Company’s beer has outpaced their bandwidth for self-distribution. With more than 100% growth in 2016, and targeted growth of nearly 100% in 2017, distribution will become a bigger part of the brewery’s business model.

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