News Releases

Inaugural Michigan AgriTourism Summit Scheduled for May 2024 in Traverse City

Recognizing the importance and value of agritourism to the state of Michigan, we are excited to announce the inaugural Michigan Agritourism Summit will be held on Wednesday, May 8 at the Hagerty Center in Traverse City. 

Agriculture and Tourism are major industries for the state of Michigan – generating $105 billion and $3.1 billion respectively – and blending the two provides significant economic opportunities for both the farmer and the municipality. Yet, there are often conflicts between local residents, governmental entities and farm-based enterprises in agricultural districts that need to be addressed and resolved.

This collaborative one-day event aims to plant seeds for future growth, which can create a resilient, sustainable and more viable agritourism industry for generations to come. The event will feature educational sessions and networking opportunities, including the sharing of information and best practices from a variety of sectors – farmers, municipal officials, agritourism businesses and other community leaders with an interest in rural entrepreneurship and economic development – while cultivating ongoing communication for the benefit of all.

Current sponsors of the Michigan Agritourism Summit include Michigan State University Extension, Traverse City Tourism, Northern Michigan College, 9/10 News and Promote Michigan. Businesses and organizations interested in partnerships and/or sponsorships can email

The list of session topics and speakers will be released in early 2024. Registration will open in February at